One of the most successful TV shows in Italy goes Interactive on-line. The new Le Iene on-line teleports it’s TV audience to surf the show with full enabled rich media content, while bringing never seen scenes and even backstage insights, on demand.
9th.com has designed and developed the new online rich media based portal that features the extended versions of the clips shown on the “Le Iene” TV show. The crossing between the media channels is the key enabler to get the stories across the users. The extended clips are synchronized to become available online when announced during the TV Show.